Nishat Group Brings iCaur to Pakistan: New Energy SUVs from Chery via NexGen Auto

Nishat Group is taking another step in Pakistan’s auto sector. Through its subsidiary NexGen Auto, the group has partnered with Chery to introduce the iCaur brand. This move comes after they already brought in Omoda and Jaecoo models, which have seen decent traction locally.

The agreement was signed in Beijing on April 24, 2026. It focuses on new energy vehicles, or NEVs, that combine electric power with practical design. In China, the brand is called iCar, but it uses the iCaur name internationally to avoid trademark issues.

Pakistan’s car market is slowly shifting. Petrol sales dipped in early 2026 while interest in electric and hybrid options grew. Government policies aim for 30% new energy vehicle adoption by 2030, though charging stations and buyer confidence still need work. Nishat’s latest partnership fits into this changing landscape.

What is iCaur and Why Does It Matter Here?

iCaur is Chery’s dedicated new energy brand. It targets buyers who want SUVs that look tough and modern but run on cleaner power. The lineup mixes pure electric models and range-extended electric vehicles (REEVs). In a REEV, electric motors drive the wheels while a small petrol engine works only as a generator to charge the battery when needed.

This setup helps with range anxiety, which matters a lot in Pakistan, where long drives and limited public charging are common. Many families still prefer vehicles that can handle highways and rough roads without constant worry about finding a plug.

The brand positions itself between affordable city cars and premium off-roaders. It brings boxy, rugged styling that appeals to younger buyers and adventure-minded drivers. Think retro-modern looks with updated tech inside.

Key Models Expected in Pakistan

NexGen Auto has not shared exact launch dates or prices yet, but the focus is on three main models:

iCaur V23

This compact electric SUV has a boxy shape and off-road-ready stance. It comes with rear-wheel drive or all-wheel drive options. Battery sizes range from around 60 kWh to 82 kWh, giving claimed ranges of 400-500 km depending on the variant and test cycle. Power outputs go from 100 kW up to 155 kW in dual-motor setups. It’s designed for daily use with some light adventure capability.

iCaur 03T

A crossover-style model with range-extender technology. It pairs electric motors with a 1.5-litre turbo engine that acts as a generator. This gives decent pure-electric range plus a much longer total driving distance. It targets buyers who want efficiency in the city and peace of mind on longer trips.

iCaur V27

The flagship. This larger, more premium SUV uses range-extended electric power. It offers strong performance up to 335 kW in top versions and total ranges that can exceed 1,000 km. The boxy design gives it presence on the road, and the interior focuses on space and comfort for families or longer journeys.

These models add variety to NexGen Auto’s portfolio. Omoda and Jaecoo already cover stylish crossovers and more capable SUVs with hybrid options. iCaur pushes further into pure electric and advanced range-extender territory.

Building on Omoda and Jaecoo Success

NexGen Auto has already crossed 5,000 units with Omoda and Jaecoo models in Pakistan. Production started earlier than planned, and the group invested billions through Nishat Power and other entities. Local assembly near Faisalabad helps control costs and supports government localization goals.

The iCaur partnership follows the same path. It combines Chery’s EV technology with Nishat’s local business strength. This matters because trust in the distributor often decides whether people buy or wait.

Opportunities for Pakistani Buyers

Electric and range-extended SUVs can lower running costs. Electricity is usually cheaper than petrol, and range extenders reduce the need for frequent charging on highways. Modern features like advanced driver assistance, good infotainment, and decent safety ratings (some models have earned five-star ratings in other markets) could attract middle and upper-middle-class families.

Buyers looking for something different from traditional Japanese or Korean SUVs might find the rugged, modern styling refreshing. Premium positioning could also appeal to those who want features without jumping to much more expensive luxury brands.

Challenges That Need Attention

New brands always face hurdles in Pakistan. Resale value is a big one people want to know they can sell the car later without losing too much. After-sales service and spare parts availability will decide long-term satisfaction. NexGen Auto will need to build a strong dealer network and keep parts in stock across major cities.

Charging infrastructure remains limited outside big urban areas. Range-extended models help here, but pure electric versions will work best for city commuters or those with home or workplace charging.

Market acceptance takes time. Buyers are cautious with new names, especially in a price-sensitive economy. Clear communication about warranty, service, and real-world performance will be important.

Nishat Group’s reputation as a large, stable business helps. Their track record with other ventures gives some confidence that they can support the brand properly.

What This Means for Pakistan’s Auto Sector

Pakistan’s EV story is still early. Two-wheeler electric sales jumped sharply in 2025, showing demand when prices and practicality align. Four-wheelers are moving more slowly, but hybrids and range-extended options are gaining ground because they solve real problems like range and refueling habits.

Nishat’s investments, including early production and partnerships with Chery, signal serious intent. If they deliver reliable service and competitive pricing, iCaur could help normalize new energy vehicles among Pakistani families.

It also supports broader goals around reducing fuel imports and cleaner air. But success depends on execution more than announcements.

Conclusion

Nishat Group, bringing iCaur to Pakistan, adds another player to the growing new energy segment. The V23, 03T, and V27 offer a mix of electric efficiency and practical range that could suit local driving conditions.

Buyers should watch for official prices, specifications tailored for Pakistan, and details on service plans. Early feedback from Omoda and Jaecoo owners will also shape expectations.

The auto market here is changing gradually. Brands that focus on real usability, strong support, and honest communication have the best chance to win trust. iCaur’s entry is one more step in that direction. For more updates, visit DrivePK.com